WISeKey, as the ORACLE TEAM USA Official Fan App Supplier, has released the WISfans© ORACLE TEAM USA app providing fans with a unique mobile experience, facilitating full interaction with the team led by skipper Jimmy Spithill, who will be trying to win the America’s Cup for a third time in a row.
The app, which is available for download at wisfans.com/oracleteamusa allows fans to follow social posts from the team and the sailors, providing even those without social media accounts with a way to engage in real-time interaction with their favorite crew members.
The new App includes features such as a digital Fan ID card, more options for fans to view additional content and interact with members of their favorite team. The app also allows the team to securely capture data from fans and use the data to directly engage with them to promote events, products and other team related partners.
“We’re excited to have WISeKey supporting the ORACLE TEAM USA App again for this campaign. The fans are closer than ever to the team and connected to our activities: that’s exactly what we want allowing our brand and sailors to be engaged with our fans worldwide 24/7,” said ORACLE TEAM USA skipper Jimmy Spithill.
“The WISfans© App aggregates and synchronizes all our media channels and more great features will be added on the way to 2017, stay tuned and see you there!”
“The WISfans© ORACLE TEAM USA app hit the top of the U.S. charts of downloads during the 2013 America’s Cup and created a whole new fan-base for ORACLE TEAM USA. We expect the 2017 edition to be even more popular among fans,” said Carlos Moreira, WISeKey Founder and CEO.
“WISeKey and ORACLE TEAM USA share a deep belief in integrity, excellence, and the empowering nature of first-rate technology. This partnership confirms WISeKey’s commitment to further expand its brand in the U.S.A and bring its unique expertise to other major sports’ franchises in the U.S. market.”